NYSE: YUM · Restaurants

Yum Brands (YUM) stock sentiment

Over the past week, Yum Brands (YUM) saw about 36 mentions across Reddit, X and news plus 381 Polymarket trades, and the read is an Adanos Buy. The crowd averages 67% bullish but is at odds: Polymarket runs 100% bullish while Reddit sits at just 37%. Wall Street is more cautious, with 11 of 26 analysts rating YUM a buy.

There is little buzz around YUM this week and little agreement on direction, which is why it reads as a Buy.

Wall Street vs the crowd on YUM

Wall Street’s 42% buy share sits next to a crowd that ranges from Reddit at 37% to Polymarket at 100%. No other tracker puts the two side by side.

Analyst ratings

Hold
Buy 11
Hold 15
Sell 0
Avg target $174.33

26 analysts have weighed in: a Hold consensus: 11 buy calls against 0 sell, with an average 12-month price target of $174.33.

26 analysts42% buy share

Crowd sentiment

Buy
Crowd bullish 67%
Spread 63 pts
Most bullish Polymarket 100%
Most bearish Reddit 37%

The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits above the neutral line, momentum is improving and the 4 sources disagree sharply, so the read is a Buy.

4 sourcesWide divergence

Who is bullish on YUM

63pt spread
Wall St
42%
Polymarket
100%
News
75%
X
55%
Reddit
37%
Wall Street (analyst buy share)Crowd average 67%

The crowd runs 25 points hotter than the 42% analyst buy share, retail is ahead of the Street here. The split is inside the crowd: Polymarket reads 100% bullish while Reddit sits at 37%, a 63-point spread that single-source trackers miss.

Why YUM reads Buy

Buy +27.5
Bullish Average
Average sentiment is 66.8% bullish, above the 50% neutral line.
+21.8
Trend
More sources are improving than weakening: 2 up, 1 down, 1 flat.
+1.8
Buzz
Discussion intensity is 36.5, a little below the usual midpoint.
-2.0
Source Breadth
This signal is based on 4 tracked sources.
+3.0
Consensus
All 3 sources lean bullish, so the score gets a small bonus.
+3.0

Yum Brands (YUM) buzz score vs. EOD price

Over the 30-day window, Yum Brands (YUM) buzz held subdued around 25.4 while the price drifted down 5.9% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 2.8M shares. Updated Jul 27, 2026. Over the last 7 trading days, YUM lost 2.1%. Buzz activity in the recent week averaged 31.8 and was variable, swinging between 18.2 and 52.7. Recent volume is in line with the 30-day average, reflecting steady institutional and retail participation. Daily crowd sentiment leaned bullish on 14 of the 19 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.

How each source saw YUM this week

Buzz, bullish share, the loudest item and the positive / neutral / negative split for every tracked source over the last 7 days.

Reddit signal

Open source page
Buzz 31.5
Bullish 37%
Mentions 8
Trend Rising
7 subredditsSentiment -0.0
Bullish 8%Neutral 77%Bearish 16%
r/wallstreetbets Neutral
Loudest Reddit venue with 115 mentions this week.

X signal

Open source page
Buzz 54.3
Bullish 55%
Mentions 20
Trend Falling
20 tweetsSentiment +0.2
Bullish 57%Neutral 29%Bearish 14%
@The_Real_Fly Bearish -0.45
“Health officials investigate Taco Bell's role in one of the largest US outbreaks of an illness causing explosive diarrhea. $YUM”
♥ 46↻ 4👁 10K views

News signal

Open source page
Buzz 27.0
Bullish 75%
Mentions 8
Trend Rising
16 publishersSentiment +0.1
Bullish 45%Neutral 33%Bearish 21%
MarketBeat Bullish 0.54
“Yum! Brands, Inc. (NYSE:YUM - Get Free Report) has received an average rating of "Moderate Buy" from the eighteen ratings firms that are pr…” Led by Unusualwhales and Investing Com.

Polymarket signal

Open source page
Buzz 33.2
Bullish 100%
Trades 381
Trend Stable
358 tradersSentiment +0.3
Bullish 90%Neutral 10%Bearish 0%
Prediction markets Bullish
Real money on Polymarket reads 100% bullish this week.
358 traders · $5,238 liquidity

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Yum Brands (YUM) at a glance

This week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Jul 27, 2026.

Adanos signal
Buy
Analyst consensus
Hold (11 / 15 / 0)
Crowd bullish (7d)
67%
Avg price target
$174.33
Most bullish source
Polymarket, 100%
Most bearish source
Reddit, 37%
Sentiment spread
63 pts
Mentions (7d)
36 + 381 trades
Market cap
$41.05B
P/E · Forward P/E
24.0 · 22.2
EPS · Beta
$6.20 · 0.6
Revenue (TTM)
$8.49B · 21% margin
Industry
Restaurants

Yum Brands (YUM) stock sentiment FAQ

Is Yum Brands (YUM) a buy or sell right now?

Based on aggregated sentiment from Reddit, X, News and Polymarket sources, Yum Brands (YUM) currently carries an Adanos buy signal with 93/100 conviction. The current cross-source average reads 67% bullish across 4 active sources. Those sources contribute 417 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.

What does Reddit say about YUM stock?

Reddit discussion around Yum Brands (YUM) is fairly quiet with 8 mentions across 7 tracked subreddits. The tone is 37% bullish with rising 3-day activity momentum, suggesting building attention.

Is Yum Brands (YUM) bullish or bearish right now?

The crowd reads bullish on Yum Brands (YUM), averaging 67% bullish across 4 tracked sources over the last 7 days. The two ends of the range are Polymarket at 100% bullish and Reddit at 37%, a 63-point spread. On the professional side, 11 of 26 analysts rate YUM a buy.

What do analysts say about Yum Brands (YUM)?

Of the 26 analysts covering Yum Brands (YUM), 11 rate it a buy, 15 a hold and 0 a sell, for a hold consensus. The average price target is $174.33. The crowd is the more bullish of the two, averaging 67%.

What is the sentiment on YUM stock?

Yum Brands (YUM) sentiment is bullish across all 4 tracked sources. X reads 55% bullish, News reads 75% bullish, Polymarket reads 100% bullish and reddit coverage is the most negative at 37% bullish. The combined signal points to broad buy-side pressure with 93/100 conviction.

Why does YUM carry a buy signal right now?

Social sentiment data shows consistently bullish discussion around Yum Brands (YUM). All 4 tracked sources lean positive, with reddit being the most bearish at 37% bullish. 3-day activity momentum is falling on X, while reddit and news activity is rising. The buy signal carries 93/100 conviction.

What is driving Yum Brands (YUM) sentiment right now?

Polymarket is the dominant discussion channel with 381 mentions (91% of total volume). X contributes 20 mentions and Reddit contributes 8 mentions and News contributes 8 mentions. Sentiment is bullish across all sources, while reddit and news show rising 3-day activity.

What does the Adanos buy signal mean for Yum Brands (YUM)?

The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. YUM's buy signal at 93/100 conviction reflects consistently bullish sentiment across 4 tracked sources. It is a research shortcut, not financial advice.

How fresh is this YUM sentiment data?

The YUM sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.

These stocks share a comparable sentiment profile to Yum Brands with similar bullish ratios, signal direction and discussion volume. All 6 peers carry buy signals, pointing to broad bullish pressure rather than an YUM-specific issue.

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