NYSE: PLNT · Leisure

Planet Fitness (PLNT) stock sentiment

Over the past week, Planet Fitness (PLNT) saw about 23 mentions across Reddit, X and news, and the read is an Adanos Hold. The crowd averages 44% bullish but is deeply split: X runs 56% bullish while News sits at just 25%. Wall Street is more constructive, with 12 of 19 analysts rating PLNT a buy.

There is little buzz around PLNT this week and some agreement on direction, which is why it reads as a Hold.

Wall Street vs the crowd on PLNT

Wall Street’s 63% buy share sits next to a crowd that ranges from News at 25% to X at 56%. No other tracker puts the two side by side.

Analyst ratings

Strong Buy
Buy 12
Hold 7
Sell 0
Avg target $66.53

Across 19 analysts the consensus is a Strong Buy: 12 buy calls against 0 sell, with an average 12-month price target of $66.53.

19 analysts63% buy share

Crowd sentiment

Hold
Crowd bullish 44%
Spread 31 pts
Most bullish X 56%
Most bearish News 25%

The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is improving and the 3 sources disagree sharply, so the read is Hold rather than a clear buy or sell.

3 sourcesWide divergence

Who is bullish on PLNT

31pt spread
Wall St
63%
X
56%
Reddit
50%
News
25%
Wall Street (analyst buy share)Crowd average 44%

Analysts sit 19 points above the crowd average of 44%, the professionals are more constructive than retail. The split is inside the crowd: X reads 56% bullish while News sits at 25%, a 31-point spread that single-source trackers miss.

Why PLNT reads Hold

Hold -3.5
Bullish Average
Average sentiment is 43.7% bullish, below the 50% neutral line.
-8.2
Trend
More sources are improving than weakening: 1 up, 0 down, 2 flat.
+2.3
Buzz
Discussion intensity is 30.8, well below the usual midpoint.
-2.0
Source Breadth
This signal is based on 3 tracked sources.
+1.5
Consensus
1 bullish source and 1 bearish source keep the score from getting a consensus bonus.
0.0
Wide divergence dampener applied: heavy disagreement between sources trimmed the pre-score from -6.4 to -3.5.

Planet Fitness (PLNT) buzz score vs. EOD price

Over the 30-day window, Planet Fitness (PLNT) buzz held subdued around 29.2 while the price drifted up 3.7% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 1.6M shares. Updated Jul 27, 2026. Over the last 7 trading days, PLNT gained 1.1%. Buzz activity in the recent week averaged 31.7 and was relatively stable, swinging between 23.4 and 41.7. Recent volume is in line with the 30-day average, reflecting steady institutional and retail participation. Daily crowd sentiment leaned bullish on 4 of the 11 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.

How each source saw PLNT this week

Buzz, bullish share, the loudest item and the positive / neutral / negative split for every tracked source over the last 7 days.

Reddit signal

Open source page
Buzz 27.9
Bullish 50%
Mentions 2
Trend Stable
4 subredditsSentiment +0.0
Bullish 23%Neutral 62%Bearish 15%
r/stocks Neutral
Loudest Reddit venue with 15 mentions this week.

X signal

Open source page
Buzz 36.9
Bullish 56%
Mentions 9
Trend Stable
9 tweetsSentiment +0.2
Bullish 60%Neutral 35%Bearish 5%
@thejobchick Neutral -0.07
“$PLNT Planet Fitness hired a Wendy's CFO and a KFC technology chief.”
♥ 48↻ 10👁 12K views

News signal

Open source page
Buzz 27.7
Bullish 25%
Mentions 12
Trend Rising
11 publishersSentiment 0.0
Bullish 32%Neutral 29%Bearish 39%
MarketBeat Bullish 0.36
“Delta Global Management LP purchased a new position in shares of Planet Fitness, Inc. (NYSE:PLNT - Free Report) during the first quarter, a…” Led by PR Newswire and Stocktitan.

Polymarket signal

No Polymarket data for this stock this week.

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Planet Fitness (PLNT) at a glance

This week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Jul 27, 2026.

Adanos signal
Hold
Analyst consensus
Strong Buy (12 / 7 / 0)
Crowd bullish (7d)
44%
Avg price target
$66.53
Most bullish source
X, 56%
Most bearish source
News, 25%
Sentiment spread
31 pts
Mentions (7d)
23
Market cap
$4.25B
P/E · Forward P/E
19.3 · 16.7
EPS · Beta
$2.77 · 1.0
Revenue (TTM)
$1.29B · 18% margin
Industry
Leisure

Planet Fitness (PLNT) stock sentiment FAQ

Is Planet Fitness (PLNT) a buy or sell right now?

Based on aggregated sentiment from Reddit, X and News sources, Planet Fitness (PLNT) currently carries an Adanos hold signal with 63/100 conviction. The current cross-source average reads 44% bullish across 3 active sources. Those sources contribute 23 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.

What does Reddit say about PLNT stock?

Reddit discussion around Planet Fitness (PLNT) is fairly quiet with 2 mentions across 4 tracked subreddits. The tone is 50% bullish with stable 3-day activity momentum, suggesting steady attention.

Is Planet Fitness (PLNT) bullish or bearish right now?

The crowd reads bearish on Planet Fitness (PLNT), averaging 44% bullish across 3 tracked sources over the last 7 days. The two ends of the range are X at 56% bullish and News at 25%, a 31-point spread. On the professional side, 12 of 19 analysts rate PLNT a buy.

What do analysts say about Planet Fitness (PLNT)?

Of the 19 analysts covering Planet Fitness (PLNT), 12 rate it a buy, 7 a hold and 0 a sell, for a strong buy consensus. The average price target is $66.53. That puts the street ahead of the crowd, which averages 44% bullish.

What is the sentiment on PLNT stock?

Planet Fitness (PLNT) sentiment is bearish across all 3 tracked sources. Reddit reads 50% bullish, X reads 56% bullish and news coverage is the most negative at 25% bullish. The combined signal points to broad mixed pressure with 63/100 conviction.

Why does PLNT carry a hold signal right now?

Social sentiment data shows consistently bearish discussion around Planet Fitness (PLNT). All 3 tracked sources lean negative, with news being the most bearish at 25% bullish. 3-day activity momentum is rising across News. The hold signal carries 63/100 conviction.

What is driving Planet Fitness (PLNT) sentiment right now?

News is the dominant discussion channel with 12 mentions (52% of total volume). X contributes 9 mentions and Reddit contributes 2 mentions. Sentiment is bearish across all sources, while news is the only source with rising 3-day activity.

What does the Adanos hold signal mean for Planet Fitness (PLNT)?

The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. PLNT's hold signal at 63/100 conviction reflects consistently bearish sentiment across 3 tracked sources. It is a research shortcut, not financial advice.

How fresh is this PLNT sentiment data?

The PLNT sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.

These stocks share a comparable sentiment profile to Planet Fitness with similar bullish ratios, signal direction and discussion volume. All 6 peers carry hold signals, pointing to broad mixed pressure rather than an PLNT-specific issue.

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