NYSE: HOG · Recreational Vehicles

Harley-Davidson (HOG) stock sentiment

Over the past week, Harley-Davidson (HOG) pulled in 10 mentions across Reddit, X and news, and the read is an Adanos Hold. The crowd averages 44% bullish but is far apart: News runs 100% bullish while X sits at just 0%. Wall Street is more cautious, with 6 of 16 analysts rating HOG a buy.

There is little buzz around HOG this week and little agreement on direction, which is why it reads as a Hold.

Wall Street vs the crowd on HOG

Wall Street’s 38% buy share sits next to a crowd that ranges from X at 0% to News at 100%. No other tracker puts the two side by side.

Analyst ratings

Hold
Buy 6
Hold 8
Sell 2
Avg target $28.18

Across 16 analysts the consensus is a Hold: 6 buy calls against 2 sell, with an average 12-month price target of $28.18.

16 analysts38% buy share

Crowd sentiment

Hold
Crowd bullish 44%
Spread 100 pts
Most bullish News 100%
Most bearish X 0%

The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is improving and the 3 sources disagree sharply, so the read is Hold rather than a clear buy or sell.

3 sourcesWide divergence

Who is bullish on HOG

100pt spread
Wall St
38%
News
100%
Reddit
33%
X
0%
Wall Street (analyst buy share)Crowd average 44%

The crowd runs 6 points hotter than the 38% analyst buy share, retail is ahead of the Street here. The split is inside the crowd: News reads 100% bullish while X sits at 0%, a 100-point spread that single-source trackers miss.

Why HOG reads Hold

Hold -3.0
Bullish Average
Average sentiment is 44.3% bullish, below the 50% neutral line.
-7.4
Trend
More sources are improving than weakening: 1 up, 0 down, 2 flat.
+2.3
Buzz
Discussion intensity is 19.1, well below the usual midpoint.
-2.0
Source Breadth
This signal is based on 3 tracked sources.
+1.5
Consensus
1 bullish source and 2 bearish sources keep the score from getting a consensus bonus.
0.0
Wide divergence dampener applied: heavy disagreement between sources trimmed the pre-score from -5.5 to -3.0.

Harley-Davidson (HOG) buzz score vs. EOD price

Weekly price context: this Alpha Vantage chart keeps its own dated range; the sentiment metrics elsewhere on this page may be newer. Over the 30-day window, Harley-Davidson (HOG) buzz held subdued around 36.4 while the price drifted up 0.1% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 1.8M shares. Over the last 7 trading days, HOG held roughly flat. Buzz activity in the recent week averaged 28.5 and was variable, swinging between 10.3 and 40.1. Recent volume is running below the 30-day average, pointing to quieter participation. Daily crowd sentiment leaned bullish on 10 of the 15 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.

How each source saw HOG this week

Signal metrics use the latest 7 days; contributor and breadth context uses the 30-day chart window.

Reddit 7-day signal

Open source page
Buzz 25.0
Bullish 33%
Mentions 6
Trend Rising
11 subreddits · 30-day context7-day sentiment -0.1
Bullish 33%Neutral 17%Bearish 50%
r/stocks Neutral
Loudest Reddit venue in the 30-day context window with 5 mentions.

X 7-day signal

Open source page
Buzz 0.0
Bullish 0%
Mentions 0
Trend Stable
0 tweets7-day sentiment 0.0
Bullish 0%Neutral 100%Bearish 0%
@Lemelson · 30-day context Neutral -0.02
“$HOG: +36% $PYPL: +33% $AGX (Short): +29% $ADBE: +15%”
♥ 3↻ 0👁 264 views

News 7-day signal

Open source page
Buzz 32.3
Bullish 100%
Mentions 4
Trend Stable
9 publishers · 30-day context7-day sentiment +0.4
Bullish 100%Neutral 0%Bearish 0%
Gurufocus · 30-day context Bullish 0.6
“Is Harley-Davidson Inc (HOG) Overvalued After 3.4% Rally? GF Val” Led by MarketBeat and Nasdaq.

Polymarket signal

No Polymarket data for this stock this week.

Finance Sentiment CLI

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Webmaster Widgets

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Harley-Davidson (HOG) at a glance

This week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Sep 14, 2026.

Adanos signalHold
Analyst consensusHold (6 / 8 / 2)
Crowd bullish (7d)44%
Avg price target$28.18
Most bullish sourceNews, 100%
Most bearish sourceX, 0%
Sentiment spread100 pts
Mentions (7d)10
Market cap$2.81B
P/E · Forward P/E14.8 · 12.7
EPS · Beta$1.82 · 1.3
Revenue (TTM)$4.24B · 5% margin
IndustryRecreational Vehicles

Harley-Davidson (HOG) stock sentiment FAQ

Is Harley-Davidson (HOG) a buy or sell right now?

Based on aggregated sentiment from Reddit, X and News sources, Harley-Davidson (HOG) currently carries an Adanos hold signal with 61/100 conviction. The current cross-source average reads 44% bullish across 3 active sources. Those sources contribute 10 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.

What does Reddit say about HOG stock?

Reddit discussion around Harley-Davidson (HOG) is fairly quiet with 6 mentions over the last 7 days; the 30-day context spans 11 tracked subreddits. The 7-day tone is 33% bullish; 3-day activity momentum is rising, suggesting building attention.

Is Harley-Davidson (HOG) bullish or bearish right now?

The crowd reads bearish on Harley-Davidson (HOG), averaging 44% bullish across 3 tracked sources over the last 7 days. The two ends of the range are News at 100% bullish and X at 0%, a 100-point spread. On the professional side, 6 of 16 analysts rate HOG a buy.

What do analysts say about Harley-Davidson (HOG)?

Of the 16 analysts covering Harley-Davidson (HOG), 6 rate it a buy, 8 a hold and 2 a sell, for a hold consensus. The average price target is $28.18. The crowd is the more bullish of the two, averaging 44%.

What is the sentiment on HOG stock?

Harley-Davidson (HOG)'s cross-source average is bearish at 44% bullish. Source readings are split: 1 source leans bullish and 2 sources lean bearish. Reddit reads 33% bullish, News reads 100% bullish and x coverage is the most negative at 0% bullish. The combined signal points to broad mixed pressure with 61/100 conviction.

Why does HOG carry a hold signal right now?

The cross-source average is bearish for Harley-Davidson (HOG) at 44% bullish. Source readings are split: 1 source leans bullish and 2 sources lean bearish. The most bearish reading is x at 0% bullish. 3-day activity momentum is rising across Reddit. The hold signal carries 61/100 conviction.

What is driving Harley-Davidson (HOG) sentiment right now?

Reddit is the dominant discussion channel with 6 mentions (60% of total volume). News contributes 4 mentions. The cross-source average is bearish at 44% bullish, while reddit is the only source with rising 3-day activity. Source readings are split: 1 source leans bullish and 2 sources lean bearish.

What does the Adanos hold signal mean for Harley-Davidson (HOG)?

The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. HOG's hold signal at 61/100 conviction reflects a bearish cross-source average at 44% bullish. Source readings are split: 1 source leans bullish and 2 sources lean bearish. It is a research shortcut, not financial advice.

How fresh is this HOG sentiment data?

The HOG sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.

Peers are ranked first by matching the Hold signal, then by the closest bullish ratio. Discussion activity breaks any remaining ties.

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