NYSE: DKS · Specialty Retail
Over the past week, Dicks Sporting Goods (DKS) racked up 5 mentions across Reddit, X and news, and the read is an Adanos Hold. That is too little tracked discussion to read a direction from, so the signal stays neutral. Wall Street is more cautious, with 15 of 26 analysts rating DKS a buy.
Tracked discussion on DKS is too thin this week to read a direction from, which is why it reads as a Hold.
Wall Street’s 58% buy share sits next to a crowd that ranges from X at 67% to Reddit at 100%. No other tracker puts the two side by side.
Across 26 analysts the consensus is a Buy: 15 buy calls against 2 sell, with an average 12-month price target of $250.14.
The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week DKS carries too few tracked mentions to weigh any of them, so the read is Hold rather than a clear buy or sell.
The crowd runs 31 points hotter than the 58% analyst buy share, retail is ahead of the Street here. The split is inside the crowd: Reddit reads 100% bullish while X sits at 67%, a 33-point spread that single-source trackers miss.
Over the 30-day window, Dicks Sporting Goods (DKS) buzz held subdued around 37.6 while the price drifted down 6.4% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 1.2M shares. Updated Jul 15, 2026. Over the last 7 trading days, DKS lost 7.7%. Buzz activity in the recent week averaged 24.7 and was relatively stable, swinging between 17.9 and 37.6. Recent volume is in line with the 30-day average, reflecting steady institutional and retail participation. Daily crowd sentiment leaned bullish on 8 of the 12 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.
Buzz, bullish share, the loudest item and the positive / neutral / negative split for every tracked source over the last 7 days.
No Polymarket data for this stock this week.
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View WidgetsThis week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Jul 15, 2026.
Adanos will not call Dicks Sporting Goods (DKS) either way right now. The last 7 days carry 5 tracked mentions across 3 sources, under the 10-mention floor, so the signal sits at a neutral hold with 40/100 conviction. This is a sentiment-based reading, not financial advice.
Reddit discussion around Dicks Sporting Goods (DKS) is fairly quiet with 1 mentions across 1 tracked subreddits. The tone is 100% bullish with stable 3-day activity momentum, suggesting steady attention.
There is not enough tracked discussion on Dicks Sporting Goods (DKS) to call it either way. The last 7 days carry 5 tracked mentions across 3 sources, under the 10-mention floor Adanos needs before it reads a direction. On the professional side, 15 of 26 analysts rate DKS a buy.
Of the 26 analysts covering Dicks Sporting Goods (DKS), 15 rate it a buy, 9 a hold and 2 a sell, for a buy consensus. The average price target is $250.14. The crowd is the more bullish of the two, averaging 89%.
Dicks Sporting Goods (DKS) does not carry enough tracked discussion this week to have a readable sentiment. 5 mentions across 3 sources is under the 10-mention floor, so the signal stays neutral at 40/100 conviction.
Not for a reason found in the sentiment itself. Dicks Sporting Goods (DKS) drew 5 tracked mentions in the last 7 days, too small a sample to read a direction from, so Adanos holds the signal neutral instead of calling a buy or sell off it.
X is the dominant discussion channel with 3 mentions (60% of total volume). Reddit contributes 1 mention and News contributes 1 mention. There is too little of it to read a sentiment direction from, while x is the only source with rising 3-day activity.
The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. DKS's hold signal at 40/100 conviction reflects a sample too thin to read a direction from. It is a research shortcut, not financial advice.
The DKS sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.
These stocks share a comparable sentiment profile to Dicks Sporting Goods with similar bullish ratios, signal direction and discussion volume. All 6 peers carry hold signals, pointing to broad mixed pressure rather than an DKS-specific issue.
Every data point on this page comes from the Adanos sentiment APIs. Get a free API key and start querying Reddit, X, News and Polymarket sentiment programmatically.
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