NASDAQ: BKNG · Travel Services
Over the past week, Booking Holdings (BKNG) racked up about 50 mentions across Reddit, X and news plus 2 Polymarket trades, and the read is an Adanos Sell. The crowd averages 25% bullish but is far apart: X runs 48% bullish while Reddit sits at just 0%. Wall Street is more constructive, with 30 of 37 analysts rating BKNG a buy.
There is little buzz around BKNG this week and little agreement on direction, which is why it reads as a Sell.
Wall Street’s 81% buy share sits next to a crowd that ranges from Reddit at 0% to X at 48%. No other tracker puts the two side by side.
Across 37 analysts the consensus is a Strong Buy: 30 buy calls against 0 sell, with an average 12-month price target of $224.06.
The Adanos signal blends each source’s bullish ratio, source breadth, buzz intensity and 3-day momentum. This week bullish sits just below the neutral line, momentum is mixed and the 4 sources disagree sharply, so the read is a Sell.
Analysts sit 56 points above the crowd average of 25%, the professionals are more constructive than retail. The split is inside the crowd: X reads 48% bullish while Reddit sits at 0%, a 48-point spread that single-source trackers miss.
Over the 30-day window, Booking Holdings (BKNG) buzz held subdued around 30.9 while the price drifted down 2.7% across the period. The chart tracks how social and news attention moved against end-of-day price. Average daily trading volume across the displayed trading days is 6.1M shares. Updated Jul 27, 2026. Over the last 7 trading days, BKNG lost 3.9%. Buzz activity in the recent week averaged 35.4 and was variable, swinging between 24.7 and 54.6. Recent volume is running below the 30-day average, pointing to quieter participation. Daily crowd sentiment leaned bullish on 16 of the 19 days with directional mentions, shown as the green, grey and red breakdown bars below the chart.
Buzz, bullish share, the loudest item and the positive / neutral / negative split for every tracked source over the last 7 days.
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View WidgetsThis week’s sentiment from Adanos, with fundamentals and analyst consensus. A quick-reference snapshot for Jul 27, 2026.
Based on aggregated sentiment from Reddit, X, News and Polymarket sources, Booking Holdings (BKNG) currently carries an Adanos sell signal with 93/100 conviction. The current cross-source average reads 25% bullish across 4 active sources. Those sources contribute 52 tracked mentions over the last 7 days. This is a sentiment-based reading, not financial advice.
Reddit discussion around Booking Holdings (BKNG) is fairly quiet with 3 mentions across 9 tracked subreddits. The tone is 0% bullish with rising 3-day activity momentum, suggesting building attention.
The crowd reads bearish on Booking Holdings (BKNG), averaging 25% bullish across 4 tracked sources over the last 7 days. The two ends of the range are X at 48% bullish and Reddit at 0%, a 48-point spread. On the professional side, 30 of 37 analysts rate BKNG a buy.
Of the 37 analysts covering Booking Holdings (BKNG), 30 rate it a buy, 7 a hold and 0 a sell, for a strong buy consensus. The average price target is $224.06. That puts the street ahead of the crowd, which averages 25% bullish.
Booking Holdings (BKNG) sentiment is bearish across all 4 tracked sources. X reads 48% bullish, News reads 33% bullish, Polymarket reads 20% bullish and reddit coverage is the most negative at 0% bullish. The combined signal points to broad sell-side pressure with 93/100 conviction.
Social sentiment data shows consistently bearish discussion around Booking Holdings (BKNG). All 4 tracked sources lean negative, with reddit being the most bearish at 0% bullish. 3-day activity momentum is falling on X, while reddit activity is rising. The sell signal carries 93/100 conviction.
X is the dominant discussion channel with 44 mentions (85% of total volume). Reddit contributes 3 mentions and News contributes 3 mentions and Polymarket contributes 2 mentions. Sentiment is bearish across all sources, while reddit is the only source with rising 3-day activity.
The Adanos signal blends bullish ratio, buzz score, source breadth and 3-day activity momentum into a single buy/sell reading. BKNG's sell signal at 93/100 conviction reflects consistently bearish sentiment across 4 tracked sources. It is a research shortcut, not financial advice.
The BKNG sentiment page is regenerated from the latest 7-day tracking window at each build. Data reflects the most recent Reddit posts, tweets and news articles available in the current publishing cycle.
These stocks share a comparable sentiment profile to Booking Holdings with similar bullish ratios, signal direction and discussion volume. All 6 peers carry sell signals, pointing to broad bearish pressure rather than an BKNG-specific issue.
Every data point on this page comes from the Adanos sentiment APIs. Get a free API key and start querying Reddit, X, News and Polymarket sentiment programmatically.
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